Picture: The Better Living Show 2013
I've been there, but it's a long time ago. We used to travel by car from Vancouver to Portland, and the other way around, with Esko Venalainen
Also learned about new activites through an event posting from one of our contributors last week. Portland is ready for its close-up when it comes to the “greening” of global fashion.
In September 2005, Portland turned heads when Portland Fashion Week made history by becoming the first fashion week of its kind to exclusively devote itself to eco-conscious production ethics, as well as launch a stand-alone fashion show spotlighting eco-chic designs and artisans.
Some of the featured visionaries included the Green Loop Boutique: featuring green brands predicated on "an alignment of style and sustainability, a fusion of aesthetics and ethics."; Saffrona: an evening wear and swimwear brand lined and stabilized entirely from organic cottons, bamboo and seaweed and are hand-washable to promote Detox ethics; and a green makeup team led by Inspired Makeup Artistry and internationally acclaimed makeup Artist Kristen Arnett.
Beyond its choice of eco-conscious collaborators, Portland Fashion Week was catalytic that year in fusing eco-ethics into its event production.
From using 80% post-consumer recycled paper and soy-based ink to utilizing energy-efficient LED lighting into a handful of its features, Portland Fashion Week was already beginning to make waves that would later ripple across international waters.
Read more about The Better Living Show 2013
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