User interface design is all about the way in which the user interacts with the digital product, including the visual elements, and the product’s look and feel .The goal is to create something not only usable but also appealing, regardless of the device and screen used to access it.
User experience, on the other hand, has a wider focus: the whole user journey, including how the user feels when they use or otherwise interact with the product.
The concept of UX design derives from UI – once users have a product interface to interact with, the quality of their experience and how they feel about it became a key focus for digital designers.
What do UI designers do?
Design-focused research – A UI designer needs to understand the product’s users, its competitors, and combine that information with the latest design trends.
Design systems – Again, in the wider context of a business offering multiple products and services, a UI designer may be responsible for creating a design system that incorporates style guides, pattern libraries, and standardized components and ensures consistency for users
Visuals – In terms of what a user will see on the screen in front of them, a UI designer is responsible for the choices of colors, icons, buttons, images, typography – all the visual elements.
Accessibility – Ensuring the design measures up to the current Web Content Accessibility Guidelines which include recommendations on accessibility issues such as text, font size, color contrasts, etc.
Animation– This includes any interactive element of the interface, e.g. animations, transitions, etc. being used to access the product.
Branding – UI designers must factor in the branding of the product, including how it is positioned in relation to the wider branding of the business.
What do UX designers do?
User research – A UX designer must understand the product’s target users, including the need the product intends to address, user motivations for Responsive design – Interface design needs change depending on the device, platform and screen choosing it, and the impact of design decisions on the user.
Information architecture – The product’s information architecture greatly influences the product’s ease of use, focusing on the organization and labelling of information and data.
User flows – A user flow is a diagram showing a user’s whole journey of interactions with the product, everything involved with using it. A UX designer creates the most efficient user flow.
Wireframing – A wireframe is a kind of blueprint or schematic representing the product’s interface. It could be a hand-drawn sketch but is more likely to be in digital form.
Testing & Analysis – Testing is best done with representatives of real users. Testing establishes whether the product is on track to meet user and business needs and analysis of results provides valuable feedback for the on-going design process.
Working in scrum - producing a series of iterations of the product - the UI and UX design functions have regular input to the development of the product. At Techthrive Solutions, our product designer role brings both UI and UX skills to the process, continually building on and refining the design in response to work done by the rest of the team.
Techthrive Solutions Private Limited is a globally reputed award-winning UI&UX design company in India. We take into accountability each and every aspect of the design variant to provide compelling and intuitive user experience. We offer mobile UI and UX design while ensuring that the end user enjoys a great value-added experience. Being the Best UI/UX Design Company in Bangalore, we aim at offering design services to the industry through understanding of the users’ conceptual model.
For more on UI/UX Design services Bangalore, log on to our website
https://www.techthrivesolutions.com/
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